Antonio Falco

Getting through the next few months and successfully making into 2010 is still going to be tough – but possible. So how, what’s the key? How will you need to re-position your company internally and externally so as to come through stronger, leaner, fitter and smarter, with the long term in sight not just getting through for the sake of getting through.

For sure the last thing needed is yet another seminar or another speaker regurgitating that overused, worn out, clapped out, unimaginative, ‘have no real idea how to help you or your company but this’ll get the crowd going’, phrase – ‘you need to thrive not just survive’! Followed by a litany of non-descript mainly in-effective ideas of how to ensure that you’re clamping down on costs and that your stationery budget isn’t running away from you.

What’s needed is a more intelligent and sophisticated response as to how to deal with the issues that face your business and making it through, requires more than just cutting your stationery budget.

Now don’t get me wrong, you need to ensure that budgets and costs are kept in check, all good businesses should be doing that anyway and if you’re not – do it. Run a tight ship and when times change for the better don’t go back to the old ways.

Be aware too that when it comes to expenditure that actively and effectively promote and raise the profile of your business, be careful not to trim that budget too tightly.

This is the time for Vision and Leadership. What is the vision for your business?

Vision, is not a Mission Statement. It’s not the usual bland, predictable recitation about how much ‘you care about your employees’ or how ‘customer care is your company’s priority’.

A vision for your business needs imagination, foresight, a mental picture of how you see your business and how you want it to be seen. Most times it’s difficult to define and in my work with customers I’m often able to see for them what the vision for their business is, it’s a powerful starting point.

In tough times those at the top have their knowledge, experience and calibre pushed to the limit. Their personal performance is in the spotlight as those in need of vision, direction and leadership look to the top.

Over the past few years business has concentrated on process and management and much of that has been ‘flaky’ at best.

Vision and Leadership : People not Processes

Today’s business environment has become all about the figures – now! But to achieve them is not and has never been about ‘brow beating’ staff and customers into performing and ordering and won’t be about ‘thriving not just surviving’.

For more about me and my services feel free to go to my website – www.antoniofalco.com